Adam believes that nothing has changed more radically in climbing than holds.
You, our customers and the world of competition are the ones who set the trends, and our job as designers and manufacturers is to cater to the needs and preferences of both customers and the real show directors, the route setters. Are you ready to try the holds of the future? Soon!
When we started out, we thought of indoor climbing as ‘training’ for the real thing out in the wild. This was clear in the way we designed holds, often trying to imitate different types of natural rock.
In recent years we have witnessed a design revolution for climbing holds, both in textures and also in sizes and shapes. There is now a clear distinction between indoor and outdoor climbing, and we are seeing how they are becoming completely different sports... with totally different requirements.
Fine textures are desirable (without a loss of grip), pure grips and very rounded holds that reduce the possibility of injury. As for the design, the trend is towards clean lines, stylish curves and geometric shapes with very rounded edges and a lot of volume.
WHEN THE PASSION FOR CLIMBING MEETS THE PASSION FOR CREATING PRODUCTS THAT MAKE SENSE
I remember perfectly the day we received the order from Adam Ondra’s team in November 2020. I knew he was working on “Perfecto Mundo”, and due to the bad conditions they were planning to build a training board for Adam in order to allow him to train at home in Margalef and keep in shape while waiting for the good conditions to return...
As usual we shipped the order quickly, but we added a special detail, laser engraving the wooden holds with Adam’s name – hoping to provide a bit of extra motivation!
In the end it was impossible due to the bad conditions, but during this time something special grew between our company and Adam Ondra’s team. We were both were talking the same language and possessed the same passion for climbing and training products… We both knew that meeting in person to talk about a big project was only a matter of time.. and it was.
¿EH + AO! WHEN ELITE MEETS QUALITY
As Adam said, “After rock climbing for more than 25 years, I think I've already touched quite a lot of holds…”
Well, that was exactly what we thought! Who better than him to join the production team at our climbing holds factory, and who better than him to start working closely with our team of designers in an effort to create the best tools and the best climbing holds ever! Helping enhance ergonomics, versatility and improvement of physical capacities…
It’s like a dream! Suddenly, the best climber ever is working hand in hand, shoulder to shoulder with you and your team, adding his global vision regarding the climbing holds market, and improving every aspect of your new products… I can’t imagine a better scenario for a climbing holds factory, or believe something as good as this opportunity arose for our company.
Let’s start creating!
PUT TOGETHER passion, innovation, knowledge, creativity and experience
WHAT WE CAN